Amza Beauty are taking beauty on the road, which means this mobile business can’t afford to be stagnant in their outreach.
We worked with Amza Beauty on a broad reach of their business, including branding, website and print. Beauty is subjective to everyone, making it critical that the audience we engaged for Amza wasn’t confined to a narrow playing field.
We used a personal approach with quotes from employees, mixed with dynamic images of models, to create a broad scope of engagement potential.
Beauty marketing can’t just be aesthetic – it must incorporate selling points and business strengths throughout its design.